Rock 97.9


Today’s Best Rock and Killer Classics

Station Name: ROCK 97.9
Target Demo: M25-54

On Air:
The Show with Nolan Haukeness weekday mornings from 5-10
Rock 97.9 Syndicated shows include the House of hair w/Dee Snider, The Meltdown, the Classics and the Side Show countdown with Nikki Sixx


ROCK 97.9 is the home of Today’s Best Rock and Killer Classics in Fort McMurray, mixing the best new music with the biggest Rock hits of the 70s, 80s, and 90s. Our primary demographic is men ages 25-54, who like a little attitude to go with their music.

Our research has shown that our 25-54 demographic represents 60% of the total population in the Regional Municipality of Wood Buffalo, one of the youngest communities in the country. Also, 86% of households earn more than $100,000 per year, with 25% earning more than $250,000. This community is the perfect place to target folks who have money to spend – ideal for your latest advertising campaign!

Our region is already home to more than 116,000 people – and it’s growing at one of the fastest rates in all of Canada. ROCK 97.9 is the community’s leading Rock music, male-oriented radio station – and we can’t wait to work with you!

We adhere to the IAB Canada Digital Advertising Standards that can be found at For non-standard executions, please contact your Sales Representative.


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