Pharmacy Practice+

22,375

Circulation

11 issues/year

Frequency

130,150

Monthly Page Views

15,600

Monthly Unique Visitors

Inspiring Pharmacists to be Their Best

Founded In: 2014

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Pharmacy Practice+ is a smart mix of science-based clinical content combined with new ideas and practice tips for the full spectrum of pharmacists: 22,375 community and hospital pharmacists plus head office and front shop personnel. A one-stop essential resource meeting current and emerging information needs, the magazine is committed to “Inspiring Canadian pharmacists to be their best.” To that end, Canada’s most-trusted pharmacy content team provides the clinical, professional and business information needed by today’s well-rounded pharmacist. Content includes valuable continuing education, clinical guidelines, drug news and best practices, research-based guidance on nonprescription and self-care counseling; and ideas for integrating pharmacy professional services into business strategy.

Advertising

2014 (FOUR COLOUR) 1X 4X 7X
DPS Magazine $14,015 $13,595 $13,187
Mag. + 1/3 Mag. Hor./Vert. $10,870 $10,544 $10,228
Magazine $7,843 $7,608 $7,379
2/3 Mag. Vert. $7,059 $6,847 $6,641
1/2 Mag. Hor./Vert. $5,882 $5,706 $5,535
1/3 Mag. Hor./Vert. $5,255 $5,097 $4,944
1/4 Mag Hor. $4,941 $4,793 $4,649

Publishing Calendar

2014 ISSUES SALES CLOSING DATE MATERIAL CLOSING DATE IMPACT START DATE
February January 14 January 21 February 18
March February 10 February 18 March 17
April March 4 March 11 April 7
April OTC March 25 April 1 April 28
May April 15 April 22 May 20
June May 12 May 20 June 16
July June 16 June 24 July 21
August July 15 July 22 August 18
September August 12 August 19 September 15
October September 16 September 23 October 20
November October 14 October 21 November 17
December November 11 November 18 December 15

Technical Specs

AD SIZE TRIM SIZE
Full Page 7.875″ x 10.75″
Double Page Spread (DPS) 15.75″ x 10.75″
2/3 Page 4.625″ x 10″
1/2 Page (Horizontal) 7″ x 4.625″
1/2 Page (Vertical) 3.375″ x 10″
1/2 Page (Island) 4.625″ x 7.5″
1/3 Page 1 col. wide 2.25″ x 10″
1/3 Page (Horizontal) 7″ x 3.125″
1/3 Page (Square) 4.625″ x 4.625″
1/4 Page (Horizontal) 7″ x 2.375″
1/4 Page (Square) 3.375″ x 4.875″

 

We adhere to the IAB Canada Digital Advertising Standards that can be found at http://iabcanada.com/guidelines/. For non-standard executions, please contact your Sales Representative.

 

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