CARDonline

CARDonline

1,662,433

Monthly Page Views

75,475

Monthly Unique Visitors

Essential Canadian Media Buyers and Planners

Found CARDonline to be the most credible source of industry information: 85%
Found CARDonline met their information needs: 92%
Said they visited the website of an advertiser mentioned in CARDonline: 76%
Average time spent on website: 8 min 15 sec
Average pages viewed per visit: 9.55

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CARDonline is the definitive source of current media information for the Canadian advertising industry—and has been for over 85 years.

CARDonline profiles and classifies almost 8,000 media titles to help our subscribers plan successful advertising campaigns and research Canadian media. Circulation, advertising, production and editorial information is researched and updated daily allowing users to identify and evaluate where to advertise quickly and easily.

Display Advertising

RUN OF SITE *CPM/RATE DIMENSIONS (w x h) in pixels FILE SIZE FILE TYPES
Leaderboard (equal rotation between top & bottom) $151 728 x 90 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Big Box 1, 2, 3, & 4 (equal rotation) $140 300 x 250 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Mini Banner $100 468 x 60 40 kb max GIF, JPG, SWF, 3rd Party ad tags

Monthly Services

INTERNAL/CATEGORY PAGES (browse/search by category) RATE DIMENSIONS (w x h) in pixels FILE SIZE FILE TYPES
Leaderboard (equal rotation between top & bottom) $2500 728 x 90 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Big Box 1 & 2 $2500 300 x 250 40 kb max GIF, JPG, SWF, 3rd Party ad tags
INTERNAL/TYPE PAGES (browse/search by sub-category) RATE DIMENSIONS (w x h) in pixels FILE SIZE FILE TYPES
Leaderboard (equal rotation between top & bottom) $2000 728 x 90 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Big Box 1 & 2 $2000 300 x 250 40 kb max GIF, JPG, SWF, 3rd Party ad tags

Annual Services

INDIVIDUAL LISTING PAGES *CPM/RATE DIMENSIONS (w x h) in pixels FILE SIZE FILE TYPES
Leaderboard (equal rotation between top & bottom) $2000 728 x 90 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Big Box 300 x 250 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Half Box $100 300 x 125 40 kb max GIF, JPG, SWF, 3rd Party ad tags
Twitter Feed Twitter ID ex. “@cardonline”

All rates are net
*Run-of-Site rates are Cost Per Thousand Impression (CPM-based)
25% premium for special treatments (ie. exclusive top leader board positioning)

 

We adhere to the IAB Canada Digital Advertising Standards that can be found at http://iabcanada.com/guidelines/. For non-standard executions, please contact your Sales Representative.

 

Download IAB Guidelines

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